This promotional video was made for the first formal exhibition on Moroccan modernism in Europe. To transcend the cultural biases that abound in Europe, a continent with deep ties to the Moroccan diaspora, the video distils the sensorial richness of the works through meticulously composed visuals and a nuanced edit. Each frame was crafted to transcend cultural preconceptions, evoke universal emotions, and invite viewers into a welcoming engagement with the exhibition’s narrative.